Monthly Business Performance
* These are preliminary figures for the most recent month.
* Finalized figures will be disclosed in the next month's report.
FY2025 vs FY2024
*Total number of stores excludes 10 stores that are temporarily closed for brand conversions
Highlights
Topics
- The existing store sales year-on-year is 103.3%, but adjusting for the special factor of one less Sunday (2%), the progress is in line with guidance.
Menu
The fair menu introduced by the major brand contributed to an increase in customer spending.
- Gusto : Starting from September 11, a fair menu including 999 yen steak launched at all stores.
- Shabu-Yo:Starting from September 11, the Autumn Mushroom and Duck Shabu Fair has been launched.
- Bamiyan:Starting from September 4, the "Mala Soup Exhibition" (Mala Tang Fair) is being held.
Brand Topics
- Sukesan Udon:The delivery service that started at the Ryogoku store in August is performing well, with sales increasing week by week.
Sales promotion
- Dynamic coupons:Starting in September, a coupon distribution function at the individual store level was implemented, delivering optimal coupons tailored to each store's situation.
Promotion
- Gusto: Before the launch of the fair menu including 999 yen steak at all stores, a promotional campaign utilizing social media and other platforms went viral.
Store expansion
- By September of this year, a total of 54 new stores were opened (an increase of 7 stores compared to the previous month), and 24 stores underwent a format change (an increase of 3 stores compared to the previous month).
- Sukesan Udon: Two stores opened in Chiba Prefecture and one store in Osaka Prefecture. All of the stores formed a line even before opening.
- Overseas: SUKI-YA in Malaysia opened its third new store this period, following last month, bringing the total to 16 stores.
IT/Digital
- Shareholder reward vouchers have been digitized starting from the September shipment. In addition to the mailed paper, vouchers are now also available on smartphones, enhancing convenience.
ESG
- Issued sustainability bonds as investment funds related to "food security and sustainable food systems."
Note
Data is consolidated domestic sales at restaurant level and does not include overseas sales. Total sales and Customer traffic are calculated on a monthly sales basis.
Same store (vs LY) is defined as a store which has been open for 13 months or longer (includes stores which have undergone brand conversions). YoY ATP only includes ATP from Eat-In.
Customer traffic includes traffic from the delivery and take-out businesses calculated in the below manner.
Customer traffic from delivery = Delivery sales / ATP for Eat-in; Customer traffic from take-out = Take-out sales / ATP for Eat-in